New Ontolo Feature: SERP Dominator Campaign Integration
By: Ben Wills |

There was always this thing missing from the Ontolo Link Building Toolset.... we had a tool to setup various link prospecting campaigns, we had the details for a full campaign, but we only reported on link prospects.

Today, that's changed.

We've now integrated both the Competitive Backlink Monitor and the SERP Dominator into the link building toolset at the campaign level. This means that for each campaign, these will now run automatically, providing you with critical campaign performance data.

The good news? The integration is seamless. Simply go through the Campaign Manager and all of the information is automatically setup for you.

For those that might not know, the SERP Dominator identifies the top-ranking websites across your keyword landscape. You might "already know" who your competitors are, but what about that unknown, unbranded site that's showing up ranked in the top 3 in seven of your top 25 keywords? Or do you not know about that site yet? The SERP Dominator helps you keep an eye on who's ranking for the keywords that you want to dominate.

Here's how it works:

  • The top 25 SEO Keywords from your Campaign Manager are searched on Google.
  • The top 100 results are recorded.
  • Each week, you'll get an email letting you know that the data has been updated.
  • You head over to the SERP Dominator and check out who's ranking in the top 3, top 5, top 10, top 20, top 50 and top 100 websites.
  • That's not all: You can also see what URLs OR Domains are rankings across those results.

It's a simple and elegant tool that helps you to stay on top of your most competitive competitors. (across your search landscape, that is.)

How we've used it is to not only keep an eye on competitors, but to also see who those "dark nights" might be...those unknowns that have amazing rankings. Then, review their backlink profiles to discover some key links.

OR, export backlink lists from SEOmoz or Majestic SEO for the top-ranking domains across your keyword landscape, then run a multiple-citation analysis to find where your site could get quick and easy links.

An elegant link building tool with lots of uses.

Sound like something you might be interested in?
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Ben Wills & Andy Davidoff


For more information on the individual updates today, check out the information below:

Ontolo Toolset Update: Version 3.2

Agencies and folks who manage multiple campaigns may get the most from this release. This update is designed for significantly easier campaign management, integration with other campaign measurement and competitive reporting tools, and the ability to be notified as targeted link prospects are discovered on a daily or weekly basis.

Because this feature update has so many new, distinct feature, we've split it up into multiple posts.

Here is a List of Today's Updates & Announcements:

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